Marketing Analytics
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Granular segmentation and audience definitions
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Integrate your siloed marketing data
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Optimize your marketing spend
Our Services
Effectively reach your audiences
Gain an overall view of your marketing performance and elicit desired action from your target audiences. Extract most benefit from your marketing efforts with useful insights about your consumer behavior.
Performance Analysis
Ad campaigns analysis, conversion rate and click through rate optimizations, custom research and analysis to improve campaign performances
Strategy Analysis
Marketing mix modelling, attribution modelling, multichannel analytics, product life cycle analysis, marketing and consumer insights
Customer analysis
Customer lifetime value, customer journey analysis, retention/ churn analysis, recency, frequency, and monetary analysis.
Visualization
Integrated data management, insightful data visualizations and dashboards